Brief Ford Brand History: What You Didn’t Know About Ford

By brian360 | Posted in Uncategorized on Wednesday, March 28th, 2018 at 4:11 PM

Ford Motor Company was incorporated on June 16, 1903—more than 115 years ago. The previous day was spent signing all of the official paperwork which required signatures from all of the company’s prospective stockholders, as well as Henry Ford himself. The papers were then signed, notarized and sent to Michigan’s secretary of state, making Ford Motor Company officially incorporated the following day.

Today, we view Ford as a major competitor in the world of car manufacturing and most of us couldn’t imagine how strange it would be if Ford didn’t exist. Not only is Ford the top American car brand, but it has also manufactured the number one pickup truck in America for more than 40 years—the Ford F150. How did Ford become a top competitor though? Where did it all start? Well, here’s a little brand history.

Before Ford Motor Company

Henry Ford built his first gasoline-powered vehicle at the tail end of the 19th century—1896. He dubbed it the Quadricycle which he built in a workshop behind his house. During this time, Ford was working for the Edison Illuminating Company in Detroit. Before 1903, Ford had tried to start an automobile manufacturing company two separate times, both of which failed. Finally, in 1903, the Ford Motor Company was established, and the first Ford vehicle was assembled.

Early Days of Ford Motor Company

When Ford Motor Company first started out, they were only making a few cars at a time which were built by hand using parts made by other companies. In 1908, Ford introduced the Model T and demonstrated the company’s ability to produce an affordable and efficient automobile. Within a decade, more than half of car owners in America were driving a Model T.

Decade After Ford’s Incorporation

In 1913, a decade after incorporation, Ford began developing methods for mass-production in order to meet high demands. This included the use of large production plants, standardized and interchangeable parts, and the world’s first moving vehicle assembly line. A few years later, Ford started constructing a large industrial complex in Michigan along the River Rouge. This complex had everything necessary to build a car from start to finish.

Now, Ford Motor Company is the top American car brand and manufacturer of the number one pickup truck in America—the Ford F150. Visit your Ford dealer today in West Valley City, Utah to check out the Ford F150 and all of our other award-winning vehicles.


Step-By-Step Guide to How Cars Are Made

By brian360 | Posted in Uncategorized on Wednesday, March 28th, 2018 at 4:04 PM

The Ford F150 and Ford Explorer don’t simply appear magically—they are built and shipped to dealers. How exactly are cars built though? What are the necessary steps to building a car? Well, here’s a simplified answer to those questions.

Step 1: Invention

Invention is the first step to building a car and revolves around market research. This includes in-house and field investigations which help define and separate the product from other similar models. During this process, the company identifies the unique features of a car and its advantages compared to other models that are similar. This step also involves defining the target consumer and setting performance goals for the vehicle.

Step 2: Design

Following market research is design. During this process, all aspects of the vehicle are sketched out and designed. These aspects include the interior and exterior, the exterior colors and the interior trim materials, among other things. Management and engineering reviews are also completed during this step.

Step 3: Engineering

This step includes a long list of things that must be done before manufacturing can begin. Some of the things on this list include holding customer clinics to help gather feedback on current models and get suggestions for improvement, researching advanced technologies, and looking at the design and development for crashworthiness. Other testing done during this step includes crash and weather testing, fuel-economy evaluations, and safety and emissions.

Step 4: Manufacturing

The first part of this step is design for manufacturing and assembly of the vehicle. This requires construction or modification of production facilities, as well as the design and construction of necessary tools. Pilot builds are also an important part of this step and are used to validate both the process and parts of the vehicle. Other aspects of this step include quality improvements, confirmation that the vehicle meets performance targets, workforce training and collaboration with suppliers.

Step 5: Launch

The last step to building a car is the launch. During this step, there is market research, pricing of the vehicle and development of the marketing theme. This is followed by the creation of promotional materials, as well as presentations for management, auto shows, press, dealers and analysts.

Remember, this is just a simplified explanation of how cars are made, from invention to launch. There are few more intricate steps involved in making a car that weren’t included. You don’t need to worry about all of that though; you can come into Henry Day Ford in West Valley City, Utah and get a fully built and completely functional vehicle. Visit us today and check out our lineup, including the Ford F150, Ford Explorer and Ford Edge.


The Most Popular Color of Car

By brian360 | Posted in Uncategorized on Monday, March 26th, 2018 at 10:09 PM

Buying a new car is a big deal for most people. There are a lot of considerations and one that many people take very serious is the color. It can say something about who you are, but it also has other implications, such as resale value. This has something to do with the type of car you’re buying as well as the popularity of color. For instance, a bright yellow car isn’t typically desirable; however, a yellow sports car like the Ford Mustang is a big appeal for a select group and this could grab top dollar.

If you live in a cold place like West Valley City, Utah you might want to consider a darker car because it will absorb more heat during the winter. For other considerations on car color, here’s some information.

Evolution of the Ford F-series

By brian360 | Posted in Uncategorized on Monday, March 26th, 2018 at 7:24 PM

The Ford F-series is hands down the best pickup truck in America, as evidenced by the fact that it’s been the best-selling truck in America for more than 40 years. When did Ford release its first ever truck though? Well, if you travel back in time to more than 70 years ago, you’ll see that Ford released its first truck in 1917. About 20 years later, the Ford F-series was born.


During war times in the early 1940s, Ford switched over to war production and began building heavy-duty military truck chassis—the framework of a vehicle—and personal carriers with four-wheel drive. In 1947, Ford resumed consumer production and subsequently leveraged their knowledge in order to improve their own vehicles. One year later, Ford released the F-series which would eventually lead to the creation of the Ford F150 model—America’s best-selling pickup truck.

Ford released over eight different F-series models in 1948 with carrying capacities ranging a half-ton all the way up to three tons. On top of that, we also had a variety of engine options ranging from the 95-horsepower V6 to the 100-horspower V8 and everything in between. A few years later in 1953, Ford celebrated its 50th anniversary by introducing the second generation of F-series models.


Ford launched its third generation F-series trucks in 1960, which came with a square grille and twice as many headlights as the second generation. These were soon followed up by the debut of four-wheel drive capability fourth generation Fords with 200 horsepower. In 1975, consumers were looking for something in between the Ford-100 and the Ford-250 models released over the last three decades—and so came the Ford F-150.


Starting in the 1980s, Ford really started to focus its attention not only on style, but on lifestyle. During the 1980s, Ford launched its seventh generation Ford F-series along with custom paint packages. In addition to customization, Ford also wanted to show consumers its emphasis on lifestyle and did this by showcasing families spending time together in promotional photos.

Over the next two decades, Ford released up to 10 generations of the Ford F-series, increasing performance and styling along the way. By 1992, Ford had enjoyed being at the top of the charts for more than a decade.


By the 21st century, the Ford F150 had gone through several makeovers, each one improving upon its design or capabilities—or both. Over the next two decades, Ford released the 12th generation which marked its change from a more rounded out, simple design to a brawnier design with a bold grille. Ford quickly followed up with the 13th generation which marked its move from steel to an aluminum truck body. This actually led to the Ford F150 becoming the first pickup truck to receive a five-star safety rating from the National Highway Traffic Safety Administration.

Today, one century after Ford released its very first truck, the 2018 Ford F150 and its new advanced collision protection technology has entered the scene. The 2018 Ford F150 offers the best towing capabilities, as well as start-stop features that make it more eco-friendly than any of its previous models. We look forward to continually improving the F-series and making sure that it fits our consumers’ changing needs. Go check out our latest models at your local Ford Dealer in West Valley City, Utah today.


How Do Brakes Work?

By brian360 | Posted in Uncategorized on Monday, March 26th, 2018 at 7:19 PM

The brakes on your Ford Explorer not only prevent you from rear-ending other cars, but they keep you, your family and other drivers safe. Your brake system is a vital part of your vehicle, but how does it work?

The Science Behind It

When you’re moving, you have energy. This energy is called kinetic energy and it is the energy that an object possesses as a result of its mass and velocity—the speed of something in any direction. The more mass an object has and the faster it’s going, the more kinetic energy it has. But what happens when that object needs to stop?

In order to stop an object, you must take away its kinetic energy. If you’re jumping out of an airplane, you would get rid of your kinetic energy by using a parachute. In this instance, the giant fabric parachute dragging behind you slows you down, thus reducing your velocity and helping you get rid of your kinetic energy. For cars, however, we simply use brakes to get rid of the kinetic energy.

How Car Brakes Work

Most cars don’t have just one braking system, but two or three braking systems. These systems include the disk brake, the drum brakes and the handbrake. The disc brake works when the driver steps on the brake pedal and then the brake pads clamp down onto the brake disc, causing the car to slow down.

Then there are drum brakes. Drum brakes are located on your vehicle’s back wheels and work when the hollow wheel hub shoes push into the wheel, causing friction and allowing the car to slow down. You also have the handbrake that applies either the disc or the drum brakes in a less forceful way. The handbrake, often called the emergency brake, is a lever located between the front seats.

Why Brakes Go Bad

Like any car part, brakes don’t last forever. The brakes on your Ford F150 can go bad for a number of reasons and you should know the signs of brake failure so that you can have them fixed as soon as possible if they start having problems.

Some signs that your brakes are going bad include screeching sounds when you apply the brakes, reduced responsiveness, your car pulling to one side as you brake or feeling vibrations when you apply the brakes. If your Ford F150 or Ford Explorer has any of these problems, have your brakes checked immediately.

Brakes are a vital part of any vehicle and they must be fully functional at all times. If you start having any problems with the brakes on your Ford F150, stop by Henry Day Ford in West Valley City, Utah to have Quick Lane services look at your car.


Why Ford Has the Family-Friendly Vehicle That’s Right for You

By brian360 | Posted in Uncategorized on Monday, March 26th, 2018 at 7:14 PM

If you’re looking for a family vehicle, you know that there are a lot of things to consider, from the price tag to cargo space and everything in between. You may think that minivans are the only way to go, but you might be surprised to find that mid-size and full-size SUVs have a lot to offer families. Well, look no further, because Ford has what your family needs. Here are some guidelines for choosing a Ford vehicle that meets your family’s needs and keeps everyone safe and comfortable.

Safety and Reliability

Two of the most important considerations when buying a family vehicle are safety and reliability. Here at Henry Day Ford in West Valley City, Utah, all our vehicles offer both of these things, including the Ford Edge. From the Ford Edge to the Ford Expedition, our award-winning vehicles outshine the others with their J.D. Power approved quality, performance, design and reliability.

Ford prioritizes safety, as shown by our vehicles’ automatic braking, adaptive cruise control, rear cross-traffic control and forward collision warning just to name a few safety features. If you are looking for a family-friendly vehicle, Henry Day Ford is the place to look.


The value of a Ford vehicle is outstanding compared to other vehicles in each class. Just look at Kelley Blue Book to see consumer reviews and the five-year cost to own figures on our vehicles which consider price, resale value, insurance, fuel and maintenance. The Ford Edge, Explorer and Expedition all perform well.

Passenger and Cargo Space

The Ford Edge comes with a seating capacity of five and has more back seat and cargo space than most other mid-size SUVs. For the full-size SUVs, the Ford Explorer is a great option with a seating capacity of seven and more than 81.7 cubic feet of space when both the second and third rows are folded down. The Ford Expedition is also a great family-friendly vehicle and offers more than 104.6 cubic feet when both rows are folded down, in addition to its ability to seat up to eight people.

Family-Friendly Features

Ford vehicles come with a wide array of standard features and upgrades to fit your family’s needs. Some of these features include keyless entry, push-button start, a rearview camera, adaptive cruise control, remote start and plenty of cup holders. Many of our Ford vehicles also have 12-volt plugs to power devices, DVD rear entertainment systems, Bluetooth, USB ports and 4G LTE hotspot features that will keep your family entertained on long drives.

If you’re in the market for a family vehicle, Henry Day Ford is the place to look. We have tons of family-friendly vehicles to choose from, both new and used, that are sure to fit your family’s needs. Visit us today.


On The Road Again

By brian360 | Posted in Uncategorized on Friday, March 16th, 2018 at 7:50 PM

It’s not about the destination, but the journey. And your safety is everything to us.

The Best Vehicle for a Spring Break Trip

By brian360 | Posted in Uncategorized on Friday, March 16th, 2018 at 5:58 PM

Spring break is just around the corner, and that means that it’s time for a spring break vacation. Whether you’re planning a trip from West Valley City, Utah to the Pacific Northwest or you’re just going camping, you’re going to need a vehicle that can hold all your spring break necessities as well as fit your friends and family.

Your local Ford dealer has just the vehicle for you. If you’re looking for room, comfort, reliability and style, look no further than the Ford Edge. This modern-era SUV has seating for five and comes packed with incredible features to make sure you arrive at your destination safely and in style.

Featuring Sync 3

 The Edge comes ready with Sync 3, a new technology that lets you interact with your smart phone via voice control. You can use the Sync 3 to control your music playlists, make phone calls and pull up maps for navigation. Your trip just got a whole lot better, and a whole lot safer.

FordPass Makes Your Journey Easier 

Another perk that comes with a Ford Edge is the FordPass app. This application lets you reserve parking ahead of time, saving you the time and struggle that comes with trying to find an empty spot. You can also compare gas prices at various gas stations along the way during your trip. This helps you save money on gas by letting you know how much it would cost to fill up at specific locations.

Intelligent All-Wheel Drive

 The Edge also comes equipped with smart, all-wheel drive; it uses sensors to monitor traction and balance between the front and rear wheels, enhancing traction and handling. The best part is that this is a standard in sport Edge models and available on all other models.

Look no further than the Ford Edge for the perfect vehicle to take you into spring break. Head over to your local ford dealer to check one out for yourself and see why this is the perfect vehicle to take on the road this spring. 


Ford Employee Pricing on 2017 Models

By brian360 | Posted in Uncategorized on Friday, March 16th, 2018 at 5:52 PM

Have you been wanting to get into a new vehicle, but haven’t had the financial freedom to do so? Henry Day Ford is offering employee pricing on several 2017 Ford models; the time to get into a reliable, quality vehicle has never been better. Here are some of the models that are being offered at employee prices at Ford dealers in Salt Lake City.

2017 Ford Focus

The first car that you’ll find on the lot at your local Ford dealer for a great price is the Ford Focus. This does exclude the RS model, but you’ll still find a quality vehicle in the standard 2017 Focus. This is the perfect vehicle for those who want great gas mileage and for those who want a four-wheel drive without sacrificing sports performance.

2017 Ford Explorer

If you’re looking for a powerful, sleek SUV, look no further than the Ford Explorer. This vehicle provides plenty of room for those with a larger family or for those who need the extra room for road trips. The Platinum and Sport Edition both offer all-wheel drive, which also makes them perfect for rainy and snowy conditions. If you’re looking for a reliable, all-season vehicle for the best price on the market, the Explorer is the perfect match for you.

2017 Ford Mustang

While not available on the GT 350, you’ll find employee pricing on many of the 2017 models of the Ford Mustang at your local Henry Day Ford dealer. The Mustang comes packed with several features and offers drivers a six-speed automatic transition. If you’re looking for power, speed and style, the Ford Mustang is ready to take you on some of the best journey’s you’ll ever experience.

Head over to your local Ford dealer to check out our vehicles with the special employee pricing. We have several models to choose from, and you may even find yourself driving off the lot in your dream car for a low price– happy wallet, happy you.


Ideas to Help Drivers Stay Alert but Not Distracted

By brian360 | Posted in Uncategorized on Wednesday, March 14th, 2018 at 4:46 PM

It is vital for drivers to remain alert without getting distracted. Here are a few simple ways to stay entertained, but focused while driving.

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